EDMONTON Radio PPM’s – February 24th to May 25th, 2014

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PPM Top-line Radio Statistics
Edmonton CTRL
Survey period: Radio Meter 2013/14 – February 24, 2014 – May 25, 2014
Demographic: A2+
Daypart: Monday to Sunday 2am-2am
Geography: Edmonton CTRL

Station      Format          Share       CUME     Daily Cume       Trend

CKNO          NOW              11.4         1,002.7          207.3                   +2.7
CHED         NewsTalk          8.4             500.2          112,8                    -1.5
CISN           Country             8.0             829.5           118.8                   +0.8
CBC           RadioOne          7.7             397.3             90.1                    -0.7
CFCW          Country           6.2             226.8            47.4                      n/c
CIRK             K-97                   6.0              694.1           101.3                  +0.6
CKRA          Capital              5.9              911.8           115.8                   -0.3
CHBN          Bounce           5.7              926.7           141.8                  +1.6
CFBR         The Bear          5.6              690.3              93.4                  +0.3
CHDA          Sonic                5.6              762.0            128.8                +0.7
CIUP             Up!                   5.5              957.9            141.8                  -0.5
CKNG          Fresh              4.9              938.3            137.5                 -0.2
CFMG          Virgin             4.5              914.3            127.2                 +0.6

CJNW          Hot 107        3.3              680.4             100.7                – 0.8

CKEA           Cruz                2.3             752.3                56.7                  -2.4
CFRN           Team               1.6             223.0               33.9                   -0.2
CBX             Radio 2           1.4             227.8              25.7                   -0.4
CHQT            News             0.8             198.0               24.1                     n/c

TERMS
Share: Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours
tuned to Total Encoded Radio.

Cume (000): Expressed in thousands, this is the total number of people who were exposed to the stations for at least one
minute during the analyzed period.

Average Daily Universe: The average daily universe for the analyzed period. The universe is expressed as daily averages
because it changes slightly daily as the intab changes

8 COMMENTS

  1. When Cruz first launched, I thought Wow! This is going to clean up the Edmonton market, they sounded great! Then they started adding crap to their music list. They went all over the map. These people don’t seem to understand that just because Guns and Roses does have a following, it’s doesn’t include everyone. Absolutely no rhyme or reason. In their attempt to create mass appeal, they wipe out all possibilities at the same time.
    I don’t agree the waiting for McCord would have solved the problem. That was a great time to introduce the music, but obviously that was going to turn out as a failure from the get-go. There is so much SOLID ROCK from the mid 60’s through the 80’s. You can pick the best of the bunch of the 90’s and now… make a perfect blend. a perfect mix, and guess what, there are thousands of songs to chose from, without worry or concern of repetition. (Including Can-Con). Nope, this has got to be one big disappointment. It is to ME!

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