Vancouver Radio PPMs Nov. 26 2018 – Feb. 24 2019

13
296

Survey period: November 26, 2018 – February 24, 2019
Demographic: A12+
Daypart: Monday to Sunday 2am-2am
Geography: Vancouver CTRL
Data type: Respondent

Station                                         AMA (000)         Daily Cume (000)           Share (%)           Trend

CHQMFM  (QM/FM)             15.5                                  424.3                            14.9                     +4.2

CBU+   (Radio One)                14.9                                  211.2                             14.3                     -1.6

CKNW    (News/Talk 980)   10.6                                  165.4                            10.2                     -1.5

CFMIFM   (Rock 101)            10.3                                  230.5                              9.9                     +1.8

CJJRFM     (JR Country)          5.7                                  124.7                             5.4                       -2.2

CFBTFM  (Virgin Radio)        5.4                                  239.8                              5.2                       -0.8

CFOXFM   (Modern Rock)    5.4                                   144.3                             5.2                       -0.7

CKWX  (News 1130)                5.2                                  180.0                             5.0                       -0.3

CJAXFM    (Jack FM)                4.8                                  185.6                             4.7                       -0.1

CKZZFM      (Z 95.3)                  4.4                                  199.3                             4.2                       +0.5

CHLGFM (The Breeze)             4.2                                 141.4                             4.0                       -0.8

CKKSFM  (KiSS Radio)             3.1                                  158.5                             2.9                      +0.3

CBUFM   (Radio Two)               3.0                                   67.5                               2.9                      +0.1

CKPKFM (102.7 The Peak)    2.6                                  107.5                            2.5                       -0.2

KWPZFM  (Praise FM)             2.6                                    55.2                             2.5                       +0.6

CKST   (TSN 1040)                     2.4                                    54.9                              2.3                       +0.5

CISL     (Sportsnet 650)            1.4                                    39.0                              1.3                       +0.2

CHMJ (All Traffic 730)            1.2                                    66.0                               1.1                         n/c

CFTE   (BNN Bloomberg)       0.3                                     11.0                              0.3                       +0.1

Spill Stations: CKKSFM (Vancouver/Chilliwack), KWPZFM (Vancouver/Abbotsford)
November 26, 2018 – February 24, 2019
Average Daily Universe: 2,348,000

TERMS
Average Minute Audience (000): Expressed in thousands, this is the average number of persons exposed to a radio station during an average minute. Calculated by adding all the individual minute audiences together and dividing by the number of minutes in the daypart.
Average Daily Cume (000): Expressed in thousands, this is the average number of unique listeners who were exposed to the station for at least one minute during an average day. Calculated by adding the number of unique listeners each day and dividing it by the number of days in the analysis.
Share: Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Average Daily Universe: The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.

13 COMMENTS

  1. I’m sure those added numbers of QM is because of the All Christmas music they were playing. The Breeze didn’t do its magic in Vancouver, not like in Edmonton. As for CKPK, I can only assume the ‘other’ numbers must be justifying its existence. Can anyone share any numbers?

  2. Despite its efforts to be cool and attract the youngins, NW posted a miserable, middle of the pack 6.1 share in the all-important Adult 25-54. Their talent and content is obviously off its mark if that demo is desired, which it is. Time for some wholesale changes.

  3. LOL, Just Sayin thinks that Males are the target audience. What? Are you still listening to 90s radio? Get with the times, dinosaur. #angryoldboomer

  4. Jeff, just where in my previous post was the word ‘male’ used. If you’re going to review ratings, it might be helpful to understand how they’re broken down, and then attempt to relate that analysis to your station’s target demo—male or female and your programming content.

  5. Love the new Stingray ‘oldies’…
    Yes, they have live bodies there…but they allow the music to entertain…

  6. Can anyone explain why NW and CHED are # 3 &4 while the Calgary version of news/talk is number 1.
    Is it the demographic in Calgary or is it the local management team?

  7. How long can Sportsnet Radio survive? Canuck broadcasts did not help. They simply copied their rivals format anf failed. Even TSN 1040 format for Canucks broadcast was duplicated. I listen to CKSt between periods. I wonder which station is winning this battle?

  8. I used to enjoy 104.3 when it was LG. Now the music is either making me fall asleep or cry from sad songs. WHY did you change the format.LG was on to a good thing. The only thing I would have changed about LG was the afternoon host. Personality 0. Things that work in Edmonton don’t always work in Vancouver. Lets get some old rock back on that station! Hence the increase in 101.

  9. If you really want see some successful numbers at 104.3 FM, put back the veterans of CKLG like John Tanner, JB Shayne, Tom Jeffries, Re Robinson, and Terry David Mulligan “ON”.

    I am sure you will turn on a plethora of new listeners. How many more years will it take to get it right???

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