David Bray’s Numeris PPM analysis (& Demo Leaders) for CALGARY


courtesy Toronto adman David Bray and Broadcaster Magazine.  David does not include non-commercial CBC Radio One

Calgary: XL103FM leads the way for A12+ with a 9.7% (up from 9.0%).  KISS 95.9 is popular with the ladies, taking #1 spot for F25-54 delivering a 10.9% share (down from 11.7%).  For M25-54, X92.9 is #1 with an 11.1% (up from 9.6%) followed by CJAY92 at 10.5% (up from 9.9%). CJAY92 takes top spot for M18-34 delivering a 17.4% share. X92.9 is #1 for F18-34 posting a 15.8% share.


David Bray website





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