Jeff Winskell: The Wind Just Pushed Me This Way – The ‘Sound Off’ Podcast


Jeff Winskell is a bit of an anomaly in radio. Most folks attend university courses specifically tailored to broadcast, which leads them into the industry naturally, but Jeff went from film student to radio show producer in just a few years.

In this episode, we talk about exactly how that transition went, as well as the lengthy radio career he created for himself afterwards. Jeff’s been a large-scale program director all across Canada, from Vancouver to Ontario, working with big names like Virgin and Bell Media. He’s also been recognized for his work more than most- He has a total of 13 nominations for Canadian Broadcast Industry Awards, with 5 of those being wins (Station of the year, 2x Music Director of the year, and 2x Program Director of the year).

Jeff and I discuss the path he took across the nation, the differences he found between the East and West, and the logistics of being in charge of 21 radio stations at the same time. Yes, you read that right.

As of right now, he’s taking a break from radio, and finally going back to his university roots as a camera operator. And as if his story wasn’t crazy enough already, he’s also got his own woodworking business on the side, making beautiful live-edge tables and home décor. He’s a self-described jack-of-all-trades, master of none, but I’d argue his mountain of broadcasting awards says otherwise.

To connect with Jeff, check him out on LinkedIn, or consider picking up something from his woodworking shop, WoodXperts Furniture. It’s not every day you get to buy a table hand-crafted by a broadcasting legend.

CLICK HERE to get a transcript of this episode.

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Matt Cundill

Matt Cundill works with radio groups on digital strategies and talent coaching. He recently started the Sound Off Podcast: The Podcast about Broadcast”

E-mail Matt: ma**@ma*********.com
Twitter: @mattcundill

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  1. A Great Interview, Matt… so good to hear about Jeff and his start and accomplishments in the industry. I’m impressed, Jeff… our pathways did cross, but I had no idea who you were back in those daze, 15 or more years ago…. I wish you continued success…


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