Release: Radio Diary Spring 2020
Area: 9090 (Abbotsford Ctrl)
Station Share % Trend Ctrl Reach (000) FC Reach (000)
KWPZFM (Praise FM/Lynden) 5.7 +1.5 24.2 124.1
CKQCFM (Country 107.1) 4.5 -0.9 13.0 20.3
Universe – Estimated Population of the Central Market Area.
Central (Ctrl) Market Area – A Numeris defined geographical area, usually centred around one urban centre. The definition of a Central Market Area generally corresponds to Statistics Canada Census Metropolitan Areas, Census Agglomeration, Cities, Counties, Census Divisions or Regional Districts.
Share – Within the central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to all radio.
Central (Ctrl) Reach – The estimated number of different people, within the central market area, who tuned to that station for at least one quarter hour during the week.
Full Coverage (FC) Reach – The estimated number of different people, anywhere in Canada, who tuned to that station for at least one quarter hour during the week.