Winnipeg Radio Ratings .. Fall 2019

Source: Numeris

Survey Period: Radio Diary Survey  March 4, 2019–April 28, 2019

Demographic: A12+ Area: 6119 (Winnipeg Ctrl)

Daypart: Monday-Sunday 5am-1am

 

Station     Format         Share %      Ctrl Reach    FC Reach      Trend

CBW             RadOne            14.3                122.1                171.7                   n/c

CJOB            Newstalk          10.6                113.3                151.7                  -0.7

CFQX            Country             8.0                102.4                136.4                -0.2

CFWM             Bob                  6.9                 117.6                 138.4               +o.2

CHIQ               Drive                6.1                  83.6                 100.9               +0.3

CKMM             Virgin              5.9                 126.2                 145.8               +0.4

CITI                   Rock               5.9                  80.0                  105.0              +0.8

CJKR                Power              4.6                  74.0                    86.5                 n/c

CFRW                 TSN                4.2                 63.0                    78.1                 -1.0

CKY                     Kiss                4.0                  68.6                     80.1               -0/2

CBW                   Radtwo           4.0                  58.3                     73.1                +02

CFPG                  Peggy              3.4                   59.3                     63.9               +0.8

CHWE                 Energy           3.1                    91.2                   101.4                +0.2

CFJL                     Hot                2.2                   40.7                    47.6                 -0.2

 

TERMS
Universe – Estimated Population of the Central Market Area.
Full Coverage (FC) Reach – The estimated number of different people, anywhere in Canada, who tuned to that station
for at least one quarter hour during the week.
Fall 2018
Universe: 734,420

Share – Within the central market area, the estimated total hours tuned to that station expressed as a percentage of total
hours tuned to all radio.
Central (Ctrl) Reach – The estimated number of different people, within the central market area, who tuned to that
station for at least one quarter hour during the week

Central (Ctrl) Market Area – A Numeris defined geographical area, usually centred around one urban centre. The
definition of a Central Market Area generally corresponds to Statistics Canada Census Metropolitan Areas, Census
Agglomeration, Cities, Counties, Census Divisions or Regional Districts

 

 

Published on December 5, 2019 at 5:36 am by Voice Over

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