The homes of Glenn Beck and Mark Levin are combining to create Blaze Media, which insiders say will reach 165 million people via television, digital platforms and social media.
Glenn Beck and Mark Levin are teaming up by merging TheBlaze and CRTV to create a conservative-media entity dubbed Blaze Media, which they say will reach 165 million people via television, digital platforms and social media.
Beck and Levin are set to officially announce what they are calling a merger of equals Monday, but Beck tells The Hollywood Reporter that the move could be just a next step in building a powerhouse, independent media company.
“This is the beginning of scale,” he says. “Anyone who loves the Bill of Rights and pursues honesty, I want them all in. We’re an open book. Let’s talk,” he says.
Beck founded TheBlaze in 2011 after leaving Fox News, where his show drew a large audience though was constantly attacked by progressive groups that discouraged advertisers. TheBlaze grew quickly, but in recent years has scaled back in order to preserve money.
TheBlaze is seen on Dish Network, Verizon Fios, Roku, SlingTV and several regional cable outlets, and it is heard on Sirius XM Radio, iHeartRadio and elsewhere. Next year, it will launch a live tour with the working title, Blaze Live.
Levin, a former attorney in Ronald Reagan’s presidential administration, is a nationally syndicated radio host, and he hosts Life, Liberty & Levin on Fox News. He founded LevinTV and the digital outlet morphed into CRTV, the “CR” standing for “Conservative Review.”
Beyond Levin, some of the talent at CRTV includes Michelle Malkin, Steven Crowder, Matt Kibbe, Deneen Borelli, Phil Robertson of Duck Dynasty fame and Gavin McInnes, the co-founder of Vice Media who hosts the show Get Off My Lawn at CRTV.
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