Seattle’s KMPS Flips to A/C, KVRQ Goes Country

    • ENTERCOM Country KMPS/SEATTLE’s flip to CHRISTMAS music lasted just over two weeks, as the station flipped to AC today (12/4), branding as “THE NEW 94.1, THE SOUND,” launching with “10,000 in a row, guaranteed.”Concurrently, HUBBARD has flipped crosstown Rock station KVRQ Country, as “COUNTRY 98.9,” with a slogan, “Nobody Plays More New Country.”
    • Nothing official on staffing and programming, but ALL ACCESS hears RON HARRELL is interim PD and SCOTT RODDY of HUBBARD Country sister WIL/ST. LOUIS, and PATTY MARSHALL of the company’s WUBE/CINCINNATI are also involved. More details on staffing as they become available; stream KVRQ here. KVRQ had been a Rocker for nearly two years, flipping from Hot AC in early 2016 (NET NEWS 3/16/16).
    • A Country brand in the SEATTLE market since 1975, KMPS went all CHRISTMAS on FRIDAY, NOVEMBER 17th, the same day ENTERCOM officially took ownership of CBS RADIO, completing a process that started in FEBRUARY (NET NEWS 2/2). That move sparked speculation as to the fate of KMPS as a Country outlet moving forward.
    • So far, there’s no word on the future of KMPS staffers, or PD KENNY JAY, who joined the station on 2016 after programming CBS RADIO KMNB/MINNEAPOLIS (NET NEWS 1/14/16).
    • The KMPS FACEBOOK page has been redesigned to reflect the new format; while searching for KMPS online, ALL ACCESS found the address redirected to ENTERCOM/SEATTLE Country clustermate KKWF (100.7 THE WOLF) December 4, 2017 at 11:15 AM (PT.)
    • This posting courtesy AllAccess.com
Published on December 4, 2017 at 1:00 pm by clockwatcher

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