Red Deer Fall Radio Ratings.. November 2017

TOP-LINE RADIO STATISTICS

Red Deer CTRL Source: Numeris Survey Period:

Radio Diary Survey September 4, 2017 – October 29, 2017

Demographic: A12+ Area: 8079 (Red Deer Ctrl) Daypart: Monday-Sunday 5am-1am

 

Station        Format             Share %          Ctrl Reach (000)            FC Reach            Share Trend

CKGY          Real Country            17.7                          18.5                                  70.6

CHUB            Big 105                     11.1                          19.7                                  45.6

CFDV            The Drive                10.8                          14.6                                   30.3

CIZZ                ZED                         8.0                           13.1                                    42.2

CKIK               KRAZE                    5.8                           16.4                                    36.1

CKRI                CRUZ                      4.2                            7.3                                     17.0

 

TERMS Universe – Estimated Population of the Central Market Area. Central (Ctrl) Market Area – A Numeris defined geographical area, usually centred around one urban centre. The definition of a Central Market Area generally corresponds to Statistics Canada Census Metropolitan Areas, Census Agglomeration, Cities, Counties, Census Divisions or Regional Districts. Share – Within the central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to all radio. Central (Ctrl) Reach – The estimated number of different people, within the central market area, who tuned to that station for at least one quarter hour during the week. Full Coverage (FC) Reach – The estimated number of different people, anywhere in Canada, who tuned to that station for at least one quarter hour during the week

 

 

 

Published on November 30, 2017 at 10:46 am by Voice Over

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