Demographic: A12+
Daypart: Monday to Sunday 2am-2am
Geography: Calgary CTRL
Data type: Respondent
Station Format AMA (000) Daily Cume (000) Share (%) Trend
CKRYFM (Country) 7.2 146.9 10.6 +1.8
CHQR (News/Talk) 6.0 84.0 8.8 -0.2
CFXLFM (Oldies) 6.0 161.7 8.8 +0.7
CBR (Radio One) 5.1 99.1 7.5 -2.0
CJAYFM (Active Rock) 4.1 111.4 6.0 +1.2
CFGQFM (Classic Rock) 3.9 108.0 5.8 -0.2
CFEXFM (Modern Rock) 3.7 111.2 5.4 +0.9
CHUPFM (UP FM) 3.7 137.3 5.4 +0.5
CJAQFM (Jack FM) 3.4 127.6 5.1 n/c
CFFR (All News) 3.4 112.0 4.9 n/c
CKMPFM (AMP radio) 3.0 113.1 4.3 +0.4
CIBKFM (Virgin Radio) 2.8 150.1 4.2 n/c
CHFMFM (KiSS FM) 2.7 126.7 3.9 -0.9
CKCEFM (Kool 101.5) 2.6 104.0 3.9 -0.3
CFAC (Sports) 1.8 50.3 2.7 -1.0
CBRFM (Radio Two) 1.8 39.2 2.6 -0.2
CKWDFM (Wild 95.3 Country) 1.2 58.3 1.7 -0.4
CKMX (Funny 1060) 0.4 20.5 0.7 -0.1
May 29, 2017 – August 27, 2017
Average Daily Universe: 1,263,000
TERMS
Average Minute Audience (000): Expressed in thousands, this is the average number of persons exposed to a radio station during an average minute. Calculated by adding all the individual minute audiences together and dividing by the number of minutes in the daypart.
Average Daily Cume (000): Expressed in thousands, this is the average number of unique listeners who were exposed tothe station for at least one minute during an average day. Calculated by adding the number of unique listeners each day and dividing it by the number of days in the analysis.
Share: Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Average Daily Universe: The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.
This has to be most discouraging for Pattison’s Wild. Is he utilizing his billboards in Calgary?
One thing about CJAY is they’re consistent, dipping down below 5 or 4.5, but they always snap back up to a 6. Amazing!
Have a look at WILD and KOOL-FM. KOOL has been the same forever and ever and ever now.
I heard KOOL is going to rebrand with NOW. After watching the NOW numbers, another Pattison company, and the incredible numbers, I can understand why. After listening to NOW, I can see that format working in Calgary and Vancouver IMO
Dixie; KOOL can’t re-brand to NOW. It’s owned by Rawlco in the Calgary market, who own SOFT ROCK 97.7 FM. If you listen to KOOL, they are already trying to be like NOW-Edmonton, and have been from quite awhile. It’s not working. Give it a year or two, and in total Pattison-Calgary fashion, you’ll see almost a total turn over in on air staff. I’ll bet any money on it.
I love kool fm. I also think there has not even been remotely enough time for kool. They JUST settled their on air team for crying out loud!
@Radio 1993 – Pattison bought up the Rawlco’s Edmonton & rural Saskatchewan stations 3 years ago…
https://www.jimpattison.com/2014/07/10/the-jim-pattison-broadcast-group-announces-acquisition-of-7-fm-and-2-am-radio-stations-from-rawlco-radio/