David Bray’s PPM Analysis (& Demo Leaders)




Vancouver: CBC Radio One grabs the #1 spot for A12+ with an 11.7% share of hours tuned (down from 13.6% last time out). Taking the top spot for F25-54 was QM-FM, posting a 13.0% share (down from 16.5% last time out). The FOX grabs the lead for M25-54 listeners, delivering an 11.3% share (up from 9.8%). Virgin is out in front for M18-34 with a 12.0% share of hrs. tuned followed by the FOX at 11.1%. When it comes to Females 18-34, Z95.3 takes top spot with 18.2% share (up from 14.4%).

Edmonton: 102.3 NOW Radio rules the roost for A12+ posting a 13.2% share of hours tuned (up from 11.8%). NOW! Radio takes top spot for F25-54, delivering a 20.3% share (up from 19.3%). NOW also tops the list for M25-54 with a 13.7% share (up from 12.6%) followed by the Bear at 12.3% (down from 12.5%). For M18-34, Sonic posted a 14.8% (up from 13.8%). For F18-34 NOW! delivered a 20.0% (down from 21.9%).

Calgary: NewsTalk 770 leads the way for A12+ with a 9.0% (up from 8.2%). Country105 is popular with the ladies, taking #1 spot for F25-54 delivering a 12.1% share (up from 10.4%). For M25-54, X92.9 is #1 with a 9.2% (down from 11.1%) followed byXL103FM at 8.9% and CJAY92 at 8.8%. CJAY92 takes top spot for M18-34 delivering an 18.7% (up from 17.4% share). Country105 is #1 for F18-34 posting a 13.0% share.

Read More on Bray & Partner’s Website


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