David Bray’s PPM Overview (and Demo Leaders) for VANCOUVER

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(courtesy David Bray, Toronto advertising guru)

 

 

 

 

Vancouver : Radio One grabs the #1 spot for A12+ with a 12.5% share of hours tuned (up from 9.9% last time out). Taking the top spot for F25-54 was QMFM, posting a 13.5% share (up from 12.9% last time out). The FOX now holds the lead for M25-54 listeners, delivering a 9.6% share (up from 8.5%). The FOX is out in front for M18-34 with a 16.8% share of hrs. tuned. When it comes to Females 18-34, The Beat takes top spot with a 16.4% (down from 18.9%).

Vancouver

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

Sept. 1-

Nov. 30

A12+

PPM

May 26-

Aug. 31

W25-54

PPM

Sept. 1-

Nov. 30

W25-54

PPM

May 26-

Aug. 31

M25-54

PPM

Sept. 1-

Nov. 30

M25-54

PPM

May 26-

Aug. 31

CBC Radio One

12.5

9.9

3.1

2.5

3.7

4.0

CBC Radio Two

3.6

3.3

5.0

4.3

1.3

.7

The Beat 94.5

7.1

7.3

10.9

11.7

8.9

7.8

Rock 101

6.7

7.8

7.5

8.5

9.3

11.7

99.3 The Fox

4.4

3.9

4.9

4.5

9.6

8.5

Team 1410

.2

.5

.1

.3

.4

1.0

CFUN-FM SONiC

3.6

4.0

4.7

5.0

5.8

5.8

LG104.3

2.5

2.0

2.2

1.8

4.5

3.5

AM 730 Traffic

.9

.7

1.2

1.1

.9

.6

103.5 QM FM

11.0

10.7

13.5

12.9

8.4

9.8

CISL 650

1.9

2.1

1.6

1.6

.2

.2

93.7 JR FM

6.8

6.7

6.2

6.1

6.1

7.0

96.9 Jack FM

6.0

6.8

10.8

12.3

6.9

8.0

CKNW

8.7

9.4

2.4

2.8

6.2

6.0

102.7 The Peak

4.0

4.2

4.9

4.6

5.7

5.3

The Team 1040

2.5

1.6

.9

.5

4.6

2.9

News 1130

6.9

6.1

8.4

5.5

5.1

5.1

Z 95.3

4.9

4.5

7.7

8.3

5.8

4.6

Praise 106.5

1.6

1.1

2.0

1.3

1.7

1.1

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