Toronto Ad Man David Bray Looks at the Spring Radio PPM’s

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Vancouver:

CBC Radio One once again grabs the #1 spot for A12+ with an 11.4% share of hours tuned (down from 13.0% last time out). Taking the top spot for F25-54 was the Beat, posting a 14.6% share (up from 14.0% last time out). QMFM holds the lead for M25-54 listeners, delivering a 9.5 % share (down from 11.7%) followed closely by the Beat with a 9.2% up from 7.4%.  The FOX is out in front for M18-34 with a 13.2% share of hrs. tuned (down from 13.4%). When it comes to Females 18-34, The Beat takes top spot with a 23.2% (flat with the last book).

Edmonton:

102.3 NOW Radio rules the roost for A12+ posting an 11.1% share of hours tuned (up from 8.5%). NOW! Radio takes top spot for F25-54, delivering a 14.5% share (up from 13.4%). NOW also tops the list for M25-54 with a 13.3% share (up from 10.4%). For M18-34, NOW! posted a 20.9% (up from 11.4%).

Calgary:

CBC Radio One leads the way for A12+ with a 10.5% share (down from 11.4%). Country 105 remains popular with the ladies, taking #1 spot for F25-54 delivering a 15,1% share (down from 16.8%). For M25-54, XL103 is #1 with a 10.8% (up from 8.7%) followed by CJAY92 with a 9.9% share (down from 10.2%). XL103 takes top spot for M18-34 with a 14.5% share. Country 105 is #1 for F18-34 posting a 20.4% share (down from 23.2%).

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