“There he was in this little room, standing in the corner … and he’s wagging his tail at me,” MacNeil, founder and CEO of WeatherTech, said. “I’m like, ‘I’m not putting that dog down. There’s just absolutely no way.”
Though Scout only had a one per cent chance of survival, WeatherTech’s unofficial mascot pulled through.
Now, the golden canine is the star of a 30-second Super Bowl ad that cost his owner a whopping US$6 million.
It’s called “Lucky Dog” and features the heartwarming story of Scout’s unlikely survival. The opening montage shows the dog running on the beach and asks viewers to donate to the University of Wisconsin School of Veterinary Medicine.
Read the rest of this Gobal News article HERE.
WATCH THE SUPER BOWL AD (U.S.) HERE.