Average Daily Universe: 2,229,000
PPM Top-line Radio Statistics
Station Format AMA (000) Daily Cume (000) Share Trend
CHQMFM QM/FM 16.1 406.6 13.3 -0.4
CBU+ Radio One 16.0 188.9 13.2 +0.5
CKNW News/Talk 980 11.3 155.5 9.3 n/c
CFBTFM Virgin Radio 8.5 316.4 7.0 +0.5
CFMIFM Rock 101 8.2 198.1 6.8 +0.1
CKZZFM Z95 6.7 265.8 5.5 +0.8
CJJRFM Country 6.4 129.6 5.3 +0.4
CKWX News 1130 6.1 180.9 5.1 -0.9
CFOXFM The Fox 6.0 162.2 5.0 -0.5
CJAXFM Jack FM 5.9 183.2 4.9 -0.3
CHLGFM LG 104.3 5.5 139.9 4.5 +1.7
CKPKFM The Peak 4.8 142.0 3.9 +0.5
CKKSFM* KISS FM 4.0 208.9 3.3 -0.1
CISL AllTime Favorites 3.1 61.3 2.6 -1.9
CBU FM Radio Two 3.0 83.4 2.5 -0.2
CKST TSN 104 0 2.9 96.4 2.4 -0.1
KWPZFM* Praise FM 2.4 54.2 2.0 +0.7
CHMJ All Traffic 0.8 60.9 0.7 -0.1
CFTE TSN 1410 0.6 21.8 0.5 -0.1
* spill station
Average Minute Audience (000): Expressed in thousands, this is the average number of persons exposed to a radio station during an average minute. Calculated by adding all the individual minute audiences together and dividing by the number of minutes in the daypart.
Average Daily Cume (000): Expressed in thousands, this is the average number of unique listeners who were exposed to the station for at least one minute during an average day. Calculated by adding the number of unique listeners each day and dividing it by the number of days in the analysis.
Share: Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Average Daily Universe: The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.
Interesting to see after the removal of Larry in the morning on LG104, the numbers are starting to look healthy… Hey, I love Larry, just wondering…
The major jump of LG104 is actually due to a heavy promotion of LG104 on CISL 650, its sister station which have a similar music format: look at the rating of both station, while LG gain 1.7 on the rating, CISL faced a dramatically drop of 1.9 since last season. Still, they lost 0.2 over the season in total.
I bet there are also a major switch over between the audiences on ROCK 101 and LG104, while ROCK 101 goes 90’s seems kicking some fans to LG, the lost of Larry on LG Morning Show pushes people to listen to Larry’s old buddy, Willy.
I noticed both Rogers stations are losing listeners. KISS is dead with their morning lineup today, and Jack lacks a good promotional strategy. Texting those stations means a whole lot of unexciting radio, poor management again at Rogers. Virgin is getting those listeners who are completely turned off by KISS. CISL has to be in a losing money situation, subsidized by their other stations.